Amazon Appstore

The Amazon Appstore is where customers can find, discover and buy thousands of apps using Amazon's convenient and trusted shopping features, including personalized recommendations, customer reviews and bestseller lists. Customers can access the store directly on Kindle Fire, from any computer, or on an Android phone or tablet.

My Role

My main task was to design the next version of the Amazon Appstore focusing on improving app discovery, personalization, app installs and experiences that scales to both high-end and low-end devices.

Behind the Scenes

01 Main Improvements - Amazon Appstore.png

02 Interaction Flow - Amazon Appstore.png

03 Responsive Breakpoints - Amazon Appstore.png

04 Detail Page - Amazon Appstore.png

05 My Apps - Amazon Appstore.png

06 Downloading State - Amazon Appstore.png

07 Expanded Tile - Amazon Appstore.png

08 Comparison - Amazon Appstore.png

09 Carrier Billing - Amazon Appstore.png

10 Amazon Personal Assistant - Amazon Appstore.png

Final Product

11 Before and After - Amazon Appstore.png

12 Final Design A - Amazon Appstore.png

13 Final Design B - Amazon Appstore.png

14 Final Design C - Amazon Appstore.png

Want to learn more about this project?

Get into this project's details from its design process, explorations, several iterations and prototypes. Learn how the final design performed and how it helped Amazon attract more app developers into Amazon's ecosystem.

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